This privacy policy explains how Para Bellum handles your personal data when you visit our website or place an order. In short, it tells you what we collect, why we collect it, and how you can exercise your rights.
Effective date: 13 July 2026
1. Data Controller
First of all, Para Bellum SA (“Para Bellum”, “we”, “us”), a company registered in Switzerland, operates this website.
- Company registration (IDE/VAT): CHE-225.819.419
- Registered address: available on request by contacting us at the email address below.
- Contact for privacy matters: [email protected]
As the data controller, Para Bellum is therefore responsible for the processing of personal data described in this privacy policy, in accordance with the Swiss Federal Act on Data Protection (FADP/nLPD) and, where applicable, the EU General Data Protection Regulation (GDPR).
2. Personal Data We Collect
The personal data we collect depends, above all, on how you use our website. In particular, we may collect:
- Account and identity data: name, postal address, email address, telephone number.
- Legal eligibility documents: where Swiss law requires it for the purchase of firearms or ammunition, we collect and verify documents such as your firearms acquisition permit (PAA) and your identity document.
- Order and transaction data: products ordered, order history, and billing information. Because payments work by invoice only, we never process or store credit card data on this website.
- Communication data: information you provide through our contact form or by email.
- Technical and usage data: IP address, browser type, device information, and browsing activity collected through cookies and similar technologies.
3. How We Use Your Personal Data
We process your personal data, as described in this privacy policy, in order to:
- process, verify, and fulfil your orders in compliance with Swiss weapons legislation;
- verify your legal eligibility to acquire firearms and ammunition;
- issue invoices and manage payments by bank transfer or invoice;
- respond to your enquiries and provide customer support;
- comply with our legal, regulatory, and accounting obligations;
- operate, secure, and improve our website.
4. Legal Basis for Processing
We rely on several legal bases. First of all, we process data to perform a contract with you. In addition, we process data to comply with our legal obligations, above all Swiss weapons and accounting law. Furthermore, our legitimate interests in operating and securing our business justify certain processing. Finally, where required, we ask for your consent, for example for non-essential cookies.
5. Cookies and Analytics
Our website uses cookies and similar technologies: for example, we use Google Analytics (via Google Site Kit) to understand how visitors use our site and to improve it. We only set analytics cookies where permitted; moreover, you can manage your preferences at any time through your browser settings or our cookie banner. For more details, please see our Cookie Policy.
6. Third Parties and International Transfers
Moreover, we share personal data only where necessary, and solely with service providers acting on our behalf:
- Infomaniak (Switzerland) — website hosting; Infomaniak stores your data in Switzerland.
- Google (Google Analytics / Site Kit) — website analytics; consequently, certain technical data may travel outside Switzerland, including to the United States, subject to appropriate safeguards.
We never sell your personal data. However, we may disclose data to competent authorities where the law requires it, in particular in connection with the regulated sale of firearms and ammunition.
7. Retention of Personal Data
We keep your personal data only as long as necessary; in other words, retention follows the purposes described above. For example, account data remains on file while your account stays active. In addition, we retain order, invoicing, and transaction records for 10 years, in accordance with Swiss bookkeeping obligations (Art. 958f of the Swiss Code of Obligations). Similarly, we keep legal eligibility documents for the period that applicable weapons legislation requires.
8. Your Rights
Under the FADP and, where applicable, the GDPR, you have the right to access your personal data, to request correction or deletion, to object to or restrict certain processing, as well as to request data portability. For example, you can request a copy of your personal data or ask for its deletion by writing to [email protected]. In addition, you have the right to lodge a complaint with the Swiss Federal Data Protection and Information Commissioner (FDPIC).
9. Age Requirement
Because our shop serves adults exclusively, you must be at least 18 years old and legally eligible under Swiss law to purchase firearms or ammunition from us.
10. Data Security
Of course, we also implement appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or misuse. However, no transmission over the internet is ever completely secure.
11. Changes to This Privacy Policy
We may update this privacy policy from time to time. Whenever we do, the current version, together with its effective date, appears on this page. Therefore, we encourage you to review it regularly.
12. Contact
Finally, for any questions about this privacy policy or your personal data, please contact us at [email protected]. In addition, you can read our Legal Notice for our full company details.